Special hours, special beer over Christmas

Christmas mouse!December 18, 2013 – Out doing some shopping? Looking for a special gift for the beer-lover in your family? Looking for a break from shopping? Stop by the brewery and say hello and enjoy a glass of fresh and delicious craft beer.

Picture of cranberriesWe are open extra hours during the Christmas season, PLUS to up the festivity quotient even further, we have a special one-off Christmas beer for you to try.

On Saturday December 21 we are putting two kegs of Christmas Cranberry Lager on tap. Enjoy a glass or fill up your growler and take some home to the fam-damily. This lager clocks in at 4.2% alc./vol. When it’s gone it’s gone!

Christmas hours:

Friday December 20: 12 – 5
Saturday December 21: 9 – 5
Sunday December 22: 11 – 2
Monday Dec 23: 10 – 3
Tuesday December 24: 10 – 3

CLOSED CHRISTMAS DAY AND BOXING DAY

Friday December 27: 12 – 5
Saturday December 28: 9 – 5
Sunday December 29: 10 – 3
Monday December 30: 10 – 3
Tuesday December 31: 10 – 3

CLOSED NEW YEAR’S DAY. (You probably won’t want any beer that day anyway.)

Hope to see you here!

HAPPY DECEMBER, FROM BEAUTIFUL BAYSVILLE

December 6, 2013 — Happy December! We hope you’re enjoying the chilly weather and the runup to winter solstice. Here’s what’s going on around the brewery and around Lake of Bays.


Signature Series Club - only $50 - introductory offerINTRODUCING

Signature Series Club

A lineup of limited-edition beers and collectables, available exclusively online for $50. Makes a great, truly unique, gift. Your loved-one is highly unlikely to receive two of these!

UPDATE DECEMBER 13, 2013: PLEASE NOTE THAT THE CHINA WALL, JOHNNY BOWER VIENNA DARK LAGER, IS SOLD OUT. SIGNATURE SERIES CLUB ORDERS GOING FORWARD WILL FEATURE THE NEXT FOUR RELEASES. THE HOCKEY LEGEND FEATURED IN THE NEXT RELEASE WILL BE ANNOUNCED SHORTLY.

Go to SignatureSeriesClub.com for more about Signature Series Club. Read the full press release here.

(Tip: To stay up-to-date on our latest news we invite you to add yourself to our e-news list(s). Click the link on the right-hand column. Really there’s no downside. We promise not to spam you. We don’t share your information, and you can unsubscribe at any time with the click of a button.)


NEW LIMITED-EDITION BREW

Introducing China Wall – Johnny Bower, a delicious Vienna Dark Lager that clocks in at 7% alc./vol. Paying tribute to one of the greatest goaltenders of all time, this is the first brew featured in the Signature Series Club. A very limited number of bottles are available at the LCBO.

Click below for a download printable PDF information page with tasting notes. China Wall – Information Page


picture of bottle and glass of Old North Mocha PorterSEASONAL BEER CURRENTLY AVAILABLE

Old North Mocha Porter is now available at the LCBO and at select pubs and restaurants across Ontario. Click the image to view the information page on the Lake of Bays Brewing Company website or click here.

Go to BeerFinder.ca on your smartphone (your computer will work fine too!) to find out where you can get it near you.


AROUND LAKE OF BAYS

Don’t know if you know this, but Lake of Bays is an amazing place to be. If you want to know more about this place we call home, here’s a handy new online resource. Whether you are a visitor, cottager, or year-round resident, Around Lake of Bays (www.aroundlakeofbays.ca) is your one-stop resource to all the fun and fabulous things to do and see in and around Lake of Bays Township, spring, summer, fall and yes! winter.

This not-for-profit community initiative is funded by RTO12 and Lake of Bays Brewing Company.


TOP SHELF CLASSIC LAGER

Scored one yet?

The first brew of the NHL Alumni Association, launched in October, Top Shelf Classic Lager is now available in more than 360 LCBOs and bars and restaurants across Ontario.

Read all about it here.

Find out where you can get yours at BeerFinder.ca on your smartphone.


WHAT FUN! SANTA CLAUS PARADE IN BAYSVILLE SUNDAY DECEMBER 8!

Do you love Santa Claus parades? You’ll never see another like this one! Yes, we looped through downtown Baysville. (Pop. 300) — twice! We were very popular this year. We gave candy to the kids and free Top Shelf vouchers to the big kids. And remember, the brewery is open all year round, and we love visitors. Check open hours before you come. (Right sidebar.)

Press Release: Introducing Signature Series Club

Signature Series Club - only $50 - introductory offerTORONTO AND BAYSVILLE (December 6, 2013)

Ontario craft beer and hockey memorabilia collectors have something new and innovative to celebrate with the launch of the Signature Series Club, a brand new lineup of tribute beers and collectibles, available exclusively online for an introductory special of $50.

Collectors who join the Signature Series Club will receive four Signature Series limited-edition beers — one new release approximately every three months, in exclusive hand-numbered bottles with matching numbered printer’s proofs, as well as a VIP tour of the brewery, located in Baysville, Ontario near Algonquin Park.

Each release is a new premium quality artisan-brewed beer paying tribute to a different hockey legend. “These are very special beers, paying tribute to some of the greatest hockey players of all time,” said NHL Alumni Association executive director Mark Napier. “It’s wonderful to see them being immortalized in this way.”

 

FIRST SIGNATURE SERIES RELEASE: CHINA WALL – JOHNNY BOWER VIENNA DARK LAGER

Picture of Johnny Bower as a young man.[UPDATE DECEMBER 13, 2013: CHINA WALL IS SOLD OUT. ALL SIGNATURE SERIES ORDERS GOING FORWARD BEGIN WITH THE NEXT RELEASE, TO BE FINALIZED SHORTLY.] Up first is China Wall, featuring Johnny Bower, one of the greatest goaltenders of all time. Bower earned the nickname China Wall due to his fearlessness in goal and because of his “ancient” age.

During 12 seasons with Toronto, Johnny Bower’s fearlessness in goal earned him 200 stitches, a toothless grin and the nickname China Wall. With his patented poke-check, top goalie trophies and four cups, this hall of famer is considered one of the greatest goaltenders of all time. During the twilight of his career Bower donned a mask, for a total of 17 games.

A SPECIAL BREW

China Wall - Johnny Bower Vienna Dark Lager - Bottle and Glass
Four releases per year. Pictured: China Wall – Johnny Bower Vienna Dark Lager

Vienna Dark Lager is an influential beer style first brewed in 1830s Austria. China Wall pours reddish-brown and imparts the warming character of toasted malt with a slight hint of caramel. Clocking in at 7% alc./vol., only 12,000 bottles of China Wall are being produced.

A limited number of each Signature Series release will be available at select LCBOs, but the bottles will not be hand-numbered and they will not be guaranteed to be in stock.

SIGNATURE SERIES CLUB MEMBERSHIP AVAILABLE ONLINE FOR $50

“We are producing each of these Signature Series releases in very limited quantities,” said Lake of Bays Brewing Co. president and CEO Darren Smith. “We anticipate they will sell out quickly, and we know there are real collectors out there who will absolutely want all of them. So we decided to do something a little different to make sure that anyone who really wants them all can get them all. You are guaranteed to receive all four releases if you join the Signature Series Club.”

Go to www.SignatureSeriesClub.com to learn more.

BACKGROUNDER

In June of 2013, the NHL Alumni Association inked a partnership with Lake of Bays Brewing Company to produce a family of hockey-themed beers. Royalties from all NHLAA beer sales go toward the work of the Alumni. Their first beer, Top Shelf Classic Lager, a year-round lager available in tall cans, was released in October. China Wall is their second release, and the first of the Signature Series.

ABOUT NHL ALUMNI ASSOCIATION

The NHL Alumni Association is a registered not-for-profit and charitable organization in Canada and the U.S. that serves as a passionate advocate for greater quality of life benefits for former NHL players, and in which retired NHL players are ambassadors of the game, supporting youth and community through fundraising and charitable initiatives.

Representing a growing global membership base, the NHLAA truly is “Hockey’s Greatest Family.” For more information go to NHLAlumni.net.

ABOUT LAKE OF BAYS BREWING COMPANY

Founded in 2010, Lake of Bays Brewing Company is one of the fastest-growing craft breweries in Ontario. The state-of-the-art brewery, with its retail store and beer garden, is located in Baysville, Ontario.

Lake of Bays beer is available at the brewery and in many LCBOs, Beer Stores, pubs and restaurants across Ontario, and the company has recently expanded into western Canada and the USA. For more information go to LakeofBaysBrewing.ca. To find Lake of Bays beer near you go to BeerFinder.ca on your smartphone.

-30-

To download a printable information page about China Wall with tasting notes, click here.
For more information about Signature Series Club, click here.

For more information contact:

NHL Alumni Association
Dylan Wade
dylanwade@nhlalumni.net
(416) 798-2586 ext. 33

Lake of Bays Brewing Company
Tamsen Tillson
tamsen@lakeofbaysbrewing.ca
(705) 767-2313

Media are invited to contact Tamsen at Lake of Bays Brewing Company to request a sample bottle of China Wall. (Subject to availability.)

On the market less than two months, TOP SHELF scores big

Tried it yet? Go to BeerFinder.ca
Click image to go to www.BeerFinder.ca on your smartphone to find it near you.

TORONTO AND BAYSVILLE (November 29, 2013) – Less than two months after its launch, Top Shelf Classic Lager is scoring big across Ontario and generating solid royalties for the NHL Alumni Association.

Top Shelf Classic Lager is the first beer released after the NHLAA inked a partnership with Lake of Bays Brewing Company in June to produce a family of hockey-themed beers.

A North American-style lager craft brewed in Baysville, Top Shelf is has since its release in October 8 arrived on the shelves and in the fridges of more than 360 LCBOs and 40 pubs and restaurants across the province and in several US states. A portion of sales goes to support the activities of the NHLAA.

“First and foremost, this is a great beer,” said Darren Smith, President and CEO of Baysville, ON-based Lake of Bays Brewing Company, “and we are extremely pleased, though not surprised, with the reception it’s received.”

“It’s been a terrific experience participating in the creation of Top Shelf,” said Mark Napier, Executive Director of the NHLAA, which helps former players transition to life after hockey and raises millions of dollars per year for a variety of charities. “The way it tastes, the logo, the packaging, Top Shelf says hockey. And that’s just what we wanted. We are looking forward to its continued success.”

The duo have plans to distribute Top Shelf to other Canadian provinces and into more US markets before the year is out. A number of other endorsed beer brands are also in the works under the Signature Series category, starting with China Wall – Johnny Bower Vienna Dark Lager, set for release in early December.

SOME PRESS ABOUT TOP SHELF CLASSIC LAGER

MORE ABOUT THE BEER

Info page about Top Shelf Classic Lager
Click for a downloadable version. (PDF file about 700 kb.)

Click image to download a printable PDF information page, including tasting notes, about Top Shelf. (PDF document is 715kb)

Media
Do you have questions or comments?  Would you like a sample of our beer? Email Lake of Bays Brewing Co. Marketing Manager Tamsen Tillson tamsen@lakeofbaysbrewing.ca or call me at (705) 767-2313.

Social media? We’re all over it!
Twitter: @LB_brewing
Facebook is  LOBBrewery
Pinterest | Google+
Handy tags include #TopShelf and @NHLAlumni

Top Shelf launch party

October 10, 2013 — Thanks to everyone who came out for the official launch of Top Shelf Classic Lager, held October 8 at Wayne Gretzky’s Toronto. What a great evening! Check out the Photo Album.

Photo of Walter Gretzky and Adam Evans
Birthday boy Walter Gretzky and Adam Evans of Lake of Bays Brewing.

October 8 also happened to be Walter Gretzky’s 75th birthday, and we were thrilled that he stopped by before and after the game (Leafs vs Colorado — [2-1 Colorado]) to say hello.

Top Shelf Classic Lager is now being shipped to pubs and restaurants as well as LCBOs across the province.

Here are the first establishments in Ontario where you can buy yourself a Top Shelf.

  • Barrie: Locker Room
  • Bracebridge: The Old Station Restaurant
  • Brooklin: 1837
  • Hamilton: Doors Pub
  • Harcourt: White Pines Shores
  • North Bay: Boston Pizza, Wacky Wings
  • Oakville: Southside Cottage Grill
  • Port Credit: Crooked Cue
  • Sault Sainte Marie: Wacky Wings
  • St. Catharines: Kim’s Wooden Nicol
  • Sudbury: Wacky Wings
  • Timmins: Wacky Wings

Look for Top Shelf at your local LCBO, or have a look on our phone-friendly mobile app: BeerFinder.ca; where you can find all of Lake of Bays’ beers are available near you.

Hope you enjoy it!

 

Top Shelf Classic Lager — Now Available!

Thanks to everyone who came out for the official launch of Top Shelf Classic Lager, held October 8 at Wayne Gretzky’s Toronto. What a great evening! Check out the Photo Album.

Photo of Walter Gretzky and Adam Evans
Birthday boy Walter Gretzky and Adam Evans of Lake of Bays Brewing.

October 8 also happened to be Walter Gretzky’s 75th birthday, and we were thrilled that he stopped by before and after the game (Leafs vs Colorado — [2-1 Colorado]) to say hello.

Top Shelf Classic Lager is now being shipped to pubs and restaurants as well as LCBOs across the province.

Here are the first establishments in Ontario where you can buy yourself a Top Shelf.

  • Barrie: Locker Room
  • Bracebridge: The Old Station Restaurant
  • Brooklin: 1837
  • Hamilton: Doors Pub
  • Harcourt: White Pines Shores
  • North Bay: Boston Pizza, Wacky Wings
  • Oakville: Southside Cottage Grill
  • Port Credit: Crooked Cue
  • Sault Sainte Marie: Wacky Wings
  • St. Catharines: Kim’s Wooden Nicol
  • Sudbury: Wacky Wings
  • Timmins: Wacky Wings

Look for Top Shelf at your local LCBO, or have a look on our phone-friendly mobile app: BeerFinder.ca; where you can find all of Lake of Bays’ beers are available near you.

Hope you enjoy it!

 

Introducing Top Shelf Classic Lager

October 4, 2013 — We’re proud to announce the launch of Top Shelf Classic Lager, the official beer of the NHL Alumni Association, arriving at LCBOs and select Ontario pubs and restaurants in early October.

About Top Shelf Classic Lager

Picture of Top Shelf Classic Lager, can and glass.
Top Shelf Classic Lager, official beer of the NHL Alumni Association


Top Shelf Classic Lager is the first collaborative brew created by Lake of Bays Brewing Company in partnership with the NHL Alumni Association after the two inked a three-year deal in June to produce a family of hockey-themed beers. (View press release)

An American-style lager with 4.5% alc./vol., Top Shelf is craft brewed in small batches in Baysville Ontario, using top quality noble hops and Canadian malt. (Download a printable PDF of Top Shelf Information Page)

The duo plan to distribute to other Canadian provinces and to parts of the United States later this year. Top Shelf enjoyed a warm reception at its initial launch into the US market at the National Beer Wholesalers Association in Las Vegas this week. (This craft beer is for you, bud, Las Vegas Review Journal, October 2nd.)

About the NHL Alumni Association

The NHL Alumni Association is a registered not-for-profit and charitable organization in Canada and the U.S. that serves as a passionate advocate for greater quality of life benefits for all former NHL players. The Association eagerly pursues greater benefits and the implementation of programmatic services devoted to enhancing the lives of retired NHL players and their families.

The NHLAA serves its retired player members and their families through the NHL Alumni Association and supports youth and community charities through various charitable initiatives. Since inception in 1999 the NHL Alumni has made significant impact on both the retired player community as well as children’s charities.

The NHLAA has chapters in almost every NHL city and is home to the largest membership association for retired professional hockey players. Representing a growing global membership base, the NHLAA truly is “Hockey’s Greatest Family.”

About Lake of Bays Brewing Company

Established in 2008, Lake of Bays Brewing Company is one of the fastest-growing craft breweries in Ontario. Lake of Bays Brewing is dedicated to making the finest in premium craft beer; tried-and-true year-round brands, as well as exciting seasonal beers. The state-of-the-art brewery, with its retail store and beer garden, is located in Baysville, Ontario.

Lake of Bays Brewing’s beer is available at the brewery and in many LCBOs, Beer Stores, pubs and restaurants across Ontario. The company has recently expanded into western Canada and the USA. Currently open seven days a week, the brewery offers free tours and sampling. Call (705) 767-2313 to book your tour. For more information and for retail hours go to www.lakeofbaysbrewing.ca

Top Shelf Classic Lager — Coming Soon

Top Shelf Classic Lager, official beer of the NHL Alumni Association
Official beer of the NHL Alumni Association

BAYSVILLE, ON — August 19, 2013 — Lake of Bays Brewing Company and the NHL Alumni Association are proud to reveal the name and look of their first official collaboratively-produced beer: Top Shelf Classic Lager.

“Top Shelf is when you score high in the net, and of course it’s the kind of superlative we’re looking for in all the beers we make,” said Lake of Bays Brewing Co. president and founder Darren Smith.

Top Shelf is an American-style lager brewed with noble hops and Canadian malt. It’s an easy-drinking 4.5% alc./vol., handcrafted to please craft beer drinkers as well as the mainstream beer market. Click here to download a print-quality PDF information page about Top Shelf Classic Lager.

Tall cans of Top Shelf Classic Lager are set to arrive in LCBOs and on tap at select Ontario pubs and restaurants in the fall. The beer will be available all year around.

Distribution to other Canadian provinces and the northeastern United States is scheduled to follow in late fall or early 2014.

Lake of Bays Brewing Company and the NHL Alumni Association signed a deal to team up to produce a family of hockey-themed beers in June. Top Shelf is their first release. The duo’s first limited-release Signature Series specialty brew is in development, with more to follow.

A portion of the proceeds from NHLAA beer sales will go to support the activities of the NHL Alumni Association.

About Lake of Bays Brewing Company

Established in 2008, Lake of Bays Brewing Company is one of the fastest-growing craft breweries in Ontario. Top Shelf Classic Lager joins Lake of Bays Brewing’s line-up of year-round beers, Crosswind Pale Ale, Rock Cut Baysville Lager, and Spark House Red Ale. The company releases limited-edition brews every season: Spring Maple Belgian Blonde Ale (February), River Walker Summer Ale (May), 10Point IPA (August), Old North Mocha Porter (November).

Lake of Bays Brewing’s beer is available at the brewery and in many LCBOs, Beer Stores, pubs and restaurants across Ontario. The company has recently expanded into western Canada and the United States. For more information go to www.lakeofbaysbrewing.ca

About NHL Alumni Association

The NHL Alumni Association is a registered not-for-profit organization in Canada and the U.S. that serves as a passionate advocate for greater quality of life benefits for all former NHL players.

The NHLAA serves its retired player members and their families through the NHL Alumni Association and supports youth and community charities through various charitable initiatives. Since inception in 1999 the NHL Alumni has made significant impact on both the retired player community as well as children’s charities.

The NHLAA has 28 Chapters in North America and represents retired professional hockey players globally. The NHLAA is truly “Hockey’s Greatest Family.” For more, visit http://www.NHLAlumni.net

-30-

Contact:
Tamsen Tillson
Marketing Manager
Lake of Bays Brewing Company
tamsen@lakeofbaysbrewing.ca
(705) 767-2313

It's baaack! 10 Point IPA now available at the LCBO and on tap in Ontario

10 Point India Pale Ale returns

Click on image to download a print-quality PDF of this page.
Click on image to download a print-quality PDF of this page.

BAYSVILLE, ON – August 15, 2013 – Great news for IPA and craft beer fans across Ontario. Lake of Bays Brewing Co. is proud to announce the return of its 10 Point India Pale Ale, now available at LCBOs and on tap at pubs and restaurants across the province. Find the location nearest you on your smartphone at BeerFinder.ca.

Dry hopped for enhanced flavour, 10 Point IPA clocks in at 6% alc./vol. With IBUs (International Bittering Units) coming in at a relatively modest 55, this IPA is particularly sessionable (meaning that even those who are not hop heads can drink more than a glass of it). For more detailed information about 10 Point IPA click the image on the right to download an information sheet (PDF document).

“This is the second year that we’ve brought out the 10 Point,” said Lake of Bays Brewing Co. founder and president Darren Smith. “It was really well received last year.”

Support for Friends of Algonquin Park

Alongside the release of the 10 Point IPA, Lake of Bays Brewing has partnered with The Friends of Algonquin Park to support their work in Algonquin Park, located 30km northeast of Baysville. For every 750mL bottle of 10Point IPA purchased at the LCBO, Lake of Bays Brewing Co. donates $.25 to the charity, which acts as ambassador and steward for Algonquin Park.

“We want to give back to the community, and we really admire what The Friends of Algonquin Park do,” said Smith.

10 Point IPA is available while supplies last.

About Lake of Bays Brewing Company

Established in 2008, Lake of Bays Brewing Company is one of the fastest-growing craft breweries in Ontario. Based in Baysville Ontario, LB makes three year-round beers, Crosswind Pale Ale, Rock Cut Baysville Lager, and Spark House Red Ale. The company releases limited-edition brews every season: Spring Maple Belgian Blonde Ale (February), River Walker Summer Ale (May), 10 Point IPA (August), Old North Mocha Porter (November).

Lake of Bays Brewing’s beer is available at the brewery and in many LCBOs, Beer Stores, pubs and restaurants across Ontario. The company has recently expanded into western Canada and the United States. For more information go to www.lakeofbaysbrewing.ca

What’s coming up at Lake of Bays Brewing Co.

Lake of Bays Brewing recently signed a deal to make beer for the NHL Alumni Association. Learn more about the NHLAA at www.NHLAlumni.net. Top Shelf Classic Lager is scheduled to hit shelves in October, and the first of its Signature Series brews is in development.

About The Friends of Algonquin Park

The Friends of Algonquin Park (FOAP) is a registered charity that furthers educational and interpretive programs promoting stewardship of Algonquin Provincial Park. For more visit www.algonquinpark.on.ca/foap

-30-

Contact:

Tamsen Tillson
Marketing Manager
Lake of Bays Brewing Company
tamsen@lakeofbaysbrewing.ca
(705) 767-2313